Arsenal chief executive Gazidis said at the formal confirmation of the kit deal: "We are excited to be partnering with Puma,
a company whose football heritage and record of innovation have a
strong affinity with our own. This represents another important step
forward in Arsenal's progression on and off the pitch."When asked about the contract status of his manager, Gazidis gave Arsenal fans the news they wanted to hear and said: "Arsene will be extending with us and at the right time we will make that announcement."
Though Arsenal have not won a trophy in eight years, their form this season and the inspired capture of Mesut Ozil has led to renewed hope that another era of success under Wenger is forthcoming.
Puma is ousting US group Nike which has provided Arsenal's red and white shirts for the past two decades.
The agreement shows Puma's determination to re-establish itself as a core sports brand under new CEO Bjoern Gulden after moving more into lifestyle and fashion.
Puma has also acquired the rights to produce other branded Arsenal merchandise that will be sold to fans around the world.
Financial details were not disclosed but Puma said the deal was the biggest ever for both itself and Arsenal.
In 2012, Arsenal signed a contract renewal with airlines Emirates for shirt and stadium sponsorship worth £150m over five years. posted by Emanto Ngaloru Jan 27, 2014.
No comments :
Post a Comment